On World Environment Day, the Municipality of Oliveira do Hospital unveiled its newest green initiative: the “recolhaBiOH” project. The main aim of this ambitious project is to encourage the local community to adopt sustainable practices by distributing home composters, a crucial step towards the valorisation of bio-waste.
By giving its residents home composters, the municipality is not only trying to reduce the amount of waste sent to landfill, but also to educate and inspire a positive change in behaviour towards the environment. The “recolhaBiOH” project isn’t just about collecting organic waste; it’s about cultivating an environmental awareness that permeates every home and every citizen of Oliveira do Hospital.
The choice of CIGA as a strategic partner for the development of all the project’s communication is a reflection of the municipality’s commitment to excellence and innovation. CIGA, known for its creativity and experience in projects with a positive environmental impact, is leading the creation of a visually appealing and informative campaign that will highlight the benefits of composting and encourage the active participation of citizens.
From the design of information materials to the implementation of social media engagement strategies, CIGA is committed to conveying the importance and benefits of the “recolhaBiOH” project. Each element of the campaign is carefully designed to inspire enthusiastic and lasting community support, turning the project into a landmark of sustainability and environmental awareness in the region.
Through this dynamic partnership between the Municipality of Oliveira do Hospital and CIGA, the “recolhaBiOH” project not only promises to transform individual habits, but also to strengthen the collective spirit of environmental preservation and social responsibility.
