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Protecting the future with Adalberto

Customer

Adalberto Prints

Area

Textile

Category

Photography • Video

Year

2020

In Adalberto’s Ad Tech innovation labs, Ad Protect technology has emerged as a revolution in the textile industry. Starting with masks, it is now expanding to new horizons such as personal protective equipment, hospital items, public transport and even sportswear. CIGA – Image Agency has captured this innovation in a promotional video and photographs that not only emphasise functionality, but also style. One of these films was selected as one of the five finalists for the Porto Fashion Film Festival, celebrating the encounter between fashion and technology.

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